From E Business Support to Strategy Essay Example | Topics and Well Written Essays - 2500 words - 1

From E Business Support to Strategy - Essay Example The internet, intranet, mobile networks and other types of digital expertise have made a functional value chain with customers, employees, suppliers, shareholders and traders synchronized in the new age of web marketing. The apparatus and pillars of e-business strategies consist of online advertising, receipt of payments over the Internet, on-line dealings and auction transactions over the Internet. E-business strategies vary for small and medium scale businesses. E-business strategies also create profits from current channel integrity maintenance, paid marketing deals, franchisees and subscriptions. (E-business Strategy, n.d.) E-business strategies use information and communications technology to enhance businesses. E-business is more concretely defined as the transformation that takes place in business processes due to the application of technologies and new ideas to deliver additional and improved customer value. (Andam, 2003, p.7). The introduction of the internet and other network and web technologies has made companies rely more and more on e-business strategies. An up-to-date e-business strategy generally consists of effective and efficient management of the supply chain to guarantee enhanced coordination between the wholesalers and the dealers of different products. This means to synchronize the entire supply chain starting from the source up till the ultimate delivery of the products. The value chain framework also involves the value shop and value network. Service providers like hospitals or consulting firms create value through the value shop process while, the brokering or intermediary actions (like banking and telephone companies) are carried out through value network management (Torbay, Osterwalder and Pigneur, 2001, p. 6). E-business strategies are also used to enhance customer services and build better customer relationship management to ensure the utmost level of customer satisfaction.

Marijuana Essay Example | Topics and Well Written Essays - 750 words

Marijuana - Essay Example Now, with better research and newly developed technology, scientists have found that all natural supplements are healthier for treatment of certain illnesses. Medicinal application marijuana, for instance, has many benefits and some doctors prescribe marijuana to patients with diseases ranging from Alzheimer to HIV, to help with treatments. The common people could also use it to control their stress or become less depressed, which makes life a lot simpler and easier to handle when time gets rough. Even though marijuana portrays many medicinal benefits, it should not only be used for medical purposes but should also be regulated like alcohol (which is toxic) and tobacco, whose consumption is in some cases worse than using marijuana. There are currently big debates going on in Congress and all over the world, on whether to legalize marijuana or not. This occurs at a time when most of the Americans have at least tried marijuana, or are using it to help them overcome stress. The drug is also an ‘all-natural’ plant that can be grown anywhere in the world; it has a high demand, and its supply is high. Drug lords and its growers however started adding chemicals that cause users to become addicted to their product and after a while of use, the consumers start using stronger drugs. That is why marijuana is called a gateway drug. If the bill in Congress passes for marijuana, the Food and Drug Administration will supervise the product. It will be offered, for everyone to buy, at the pharmacy. Gangs and drug dealers will not sell it on the streets, due to the vast drop in prices from the legalization of marijuana, and its consequential easy access to the public. Right now, if there were no marijuana in the streets, people would have no other choice but to use worse drugs, like cocaine, or crystal meth; those types of drugs that can affect a person’s health physically, mentally, and they become desperate to obtain these drugs at any necessary means. In S audi Arabia for instance, the people do not accept drugs socially or religiously. However, I feel that if the government looked into the positive effects of marijuana, there would be a change in the view of marijuana among the citizens of Saudi Arabia. If everyone smoked a little of it every day, the euphoria feeling would overcome all other emotions and there would be fewer problems, and less crimes. People will become more relaxed, and better able to communicate with each other respectfully. It would also develop an environment where people love each other; everyone would have less stress, and become mellower and the world would become a more peaceful place. More research should however be done to test the pros and cons of marijuana, then the government should weigh out the results. As a democracy, the United States of America should allow its people to vote on whether to legalize it or not. In my opinion, I believe that whether Congress will legalize it or not, it will take the n ext five years for them to reach a final decision. I however do not think it is necessary to prolong the debate on whether to legalize it or not. This issue should be resolved soon because it could change people’s lives in the United States, even people who have never tried this drug. In conclusion, marijuana is a useful and helpful drug that Americans need in their lives. It has both medicinal and social value that promises benefits to the society. Its

BHS 427 Health Care Finance (Module 2CBT) Essay Example | Topics and Well Written Essays - 750 words

BHS 427 Health Care Finance (Module 2CBT) - Essay Example b. The second alternative is for R Squared to try to reduce the variable cost per scan by improving operational efficiency or replacing experienced staff with relatively inexperienced employees (but ensuring the same quality of work). If variable cost can be reduced to $1,100, the breakeven volume will be 113 and target profit of $10,000 will be achievable (refer to following calculations). .. Since R Squared must charge $200 less than the community price of $2,100 to get the contract, the second alternative may be pursued. 5. Approximately how many patients will have to be scanned for General Hospital to make a profit of $20,000 per month Let, V = Variable cost per scan = $1,200 F = Fixed cost = $90,000 NI = Targeted net income = $20,000 Pi = Internally set price paid by charge payers = $1,200 Pe = Externally set fixed price = $1,500 CO = Proportion of cost payers = 30% CH = Proportion of charge payers = 45% FP = Proportion of fixed-price payers = 25% The required patient volume is calculated using the following formula: Volume = [(1 - CO) F + NI] / [(CH x Pi) + (FP x Pe) - (1 - CO) V] Volume = [(1 - 0.3) x 90,000 + 20,000] / [(0.45 x 1,200) + (0.25 x 1,500) - (1 - 0.3) x 1,200] Volume = [63,000 + 20,000] / [540 + 375 - 840] Volume = 83,000 / 75 Volume = 1,106 patients Hence, out of total 1,318 patients (482 in-patient and 836 out-patient) per month, 1,106 patients will have to be scanned for General Hospital to make a profit of $20,000 per

The Social Construction of Race, Ethnicity, Class, and Gender Essay Example for Free

The Social Construction of Race, Ethnicity, Class, and Gender Essay Socialization is the unequal distribution of power, wealth, income and social status between individuals and groups. This distribution is not random, it is patterned and structured. Three important axes of global inequality are gender, race and ethnicity, and class. These inequalities are on a global scale and are found in virtually all societies. It wasnt until relatively recently, however, that a caste system developed to include race and ethnicity among class and gender. Since imperialism and the conquest of the Americas, a number of social changes have occurred, and, as a result, the dominant groups today are not only higher in the social order, in terms of rank, but they are considered better as well. According to Winant, there are two main concepts of race, race as an ideological concept, and race as an objective condition. Barbara Fields, one of the main supporters and activists for the race as an ideological concept theory, explains the concept of race as [a] concept [that] arose to meet an ideological need; its original effectiveness lay in its ability to reconcile freedom and slavery. Remember, Africans werent the only slaves, Asians, for example, were slaves too. This created a distinction between the white slave owners and all other races, and this was acceptable because their slaves were lower than them, according to Fields theory, so it was okay to enslave other humans. Winant says that, Sociopolitical circumstances change over historical time, racially defined groups? [achieve] mobility or [remain] mired in poverty, and so on. If race is considered an objective condition it doesnt allow for the reconceptualization of race, one simply is ones race. Most early theories of race took this stance and Stephen Jay Gould, as recently as 1981, has made similar claims. However, it is impossible to support such a theory on a number of grounds. First, its been scientifically proven that there are more genetic differences between a single race then there are between different races. Second, it doesnt allow for any change ? certain races will always be lower than other races. There are social beliefs which are present today that place social stigmas on people who are affiliated with certain ethnicitys. Yen Le Espiritu puts forth the argument that The exercise of political-economic domination by racial elites always involves attempts to objectify the subordinate group by branding subordinate groups as alternatively inferior, threatening, or praiseworthy. An example that is taking place today is that cosmetic surgery being performed on Asian-American women, as Eugena Kaw points out in her article. In particular they are making changes to their eyes and noses to look more ideal. Is that okay though? Should one groups sense of ideal be forced upon another group? Many of the Asian-American women surveyed said their reason for undergoing cosmetic surgery was to form their own personal form of beauty. But why then did these women all undergo similar surgeries to ? correct how they look? Class is the one social construction that has existed since the beginning of history. There have always been those who oppress and those who are oppressed, from the serfs and lords of the middle ages to the bourgeois and proletariat of today (According to Marx). The distinction of class today is different than its been in the past though. It used to be based on your heritage, but today it is based on capital, the more you have the higher and better you are. Many people feel that cultures that veil women, such as Muslims, make them suffer psychological and socioeconomic consequences. Homa Hoodfar discusses how the west equates veils with ignorance and oppression in her article. But throughout historic time and place, there has been a clear division of labour in the allocation of economic tasks between men and women. This division has always been partly justified in terms of? biological differences. However, many feminists argue that we learn, through culturally specific socialization, how to be masculine and feminine and to assume the identities of men and women. Due to that fact that many societies proclaim masculine characteristics to be more socially ? useful and generally ? more important than feminine ones, a social structure often results where there are highly unequal gender relations. Even if women attain social/political rights equal to those of men its unlikely that all the sources of oppression of women will be removed. How is that fair?! We are more biased today than ever before, at least there was some justification during the middle ages for why women couldnt be knights. But today mental capacity should be the major basis in the workplace. Why are women so under represented in government? Why do they get paid less than 80% of what men get paid to do the same job? Why are women discriminated against today? Essentially, the social constructs of race, gender, ethnicity, and class are all the same thing. They all are ways to divide people and put certain people on top. Not unlike capitalism where someone is on top and others are on the bottom (its also not surprising that the way we view the four social constructs changed around the time that capitalism was being developed). Now that we have this whole in group out group view of society, can we ever go back to being color blind? Can we go back to people being distinguished based on who their allegiances are to or their character? The way we view the social constructs of society need to change. Peoples arbitrary biases shouldnt prevent someone from getting a job! Its ludicrous to assume that because of the color of ones skin, or ones sex that someone is worse and lower than you. The very fact that there are still people today who see the white mans burden shows how backwards we really are, even in todays modern society. We need to stop segregating each and every individual as a collective of whites, blacks, men, women, Jews, Christians, etc. and start living as Americans because thats the only way that social progress will ever be made.

Why Education is Important :: Education

Many students around the world today focus mainly one thing while they are in school; Career and income, but how do you achieve that? How does one get the career they want and the income they yearn? The answer is education several countries are known for their exceptional performance in academics and the pressure related to their education. Among those countries are China, India and Japan. These three countries share a lot in common; exceptionally bright students and a very rigorous education system that showers students with pressure from parents to perform exceptional in school. Anita Desai, who is the author of Studies in the Park, shows us how the much education is important in India. Studies in the Park is about a young man named Suno. Suno is ready to apply for college, but before he goes into college, he must pass the entrance exams for his college. Suno undergoes pressure from his parents to study hard and pass the entrance exams. Suno is always reminded from his pare nts that he expects good results from him and he should just be studying. Suno starts to get fed up with all the talks and his loud home, so he tries and find a new place to go and study; The Park. At the park he meets other students who are just like him; tired of all the noise at home and fed up from their parents nagging at them to study. Anita Desai’s Studies in the Park undoubtedly connects with the importance of education worldwide, pressure placed on students for education and the pressure for incentives offered for education globally. Many students are constantly faced with the same problem everyday: Education. Desai showed emphasis on the pressure that students from India face and how expectations rise every year. Desai’s story may have been a replica of her very own young life because she focused on one’s own belief in education and the freedom to choose for one’s own future career. Firstly, Students that are living in highly populated countries understand the importance of education far greater than students that are living in countries with extra amenities and a lot of neighborhoods. In Desai’s Studies in the Park, the main character Suno was always told by his parents that education was thought that Suno’s parents had is very similar to Obama’s thoughts.

Terrorism: United Nations and Armored Car

Terrorism Gabriel Quinteros This essay, will discuss terrorism, this issue is one of the biggest issues facing the world today. This essay will talk about the effects this have around the countries it happen. What cause this, what it me or start the terrorism. In this essay will start discussion about the causes of Terrorism; it happens in the worker class were the leader or director, oppress them and make the workers revel against they that oppress them.The worker class will be passient to see if this change, but sometimes they keep oppressing them so they tired of their leader oppress them they revel and make a big group call it is call terrorism. This normally happens on undeveloped countries or no developed countries. In the developed counties there doesn’t happens this because there is no oppression so this never happens or start. Terrorism is affects nearly every undeveloped country in the world. We will discuss effects.One of the main effects is the killing of people th ey (the terrorist) always take prisoners because they know they can trade them for gold or , other thing they need or want, like to leave them alone, bring some transport (normally helicopters or an armored car so they can escape. Every time they don’t get what they want they start killing people. They just say like in 10 minutes if you don’t bring us what we want we will start killing people for every minute we want.So the police that is around normally gave them what they want the terrorist killing innocent people that was in the wrong place at the wrong moment. Also this makes a big effect in other countries around the country it happen. When a country has terrorism makes the country develops slowly because more presidents or important people are not thinking for improving the country just to solve the problem. The way for stopping terrorism or to try not to make people start it, is easy just don’t treat the employees like slaves.One of the ways of stopping t errorism is to try to give them what they need in terms of treatment. When the act of terrorism start the only way to stop it is to kill the terrorist because they will never want to give up, it’s a feeling that make them keep doing bad things. Conclusion: From my point of view, it is a bad issue but it can be stop or not started. It affects countries like Colombia, and it have come since all years. The terrorism happens in big scales and small scales. And is normally the same and created by the same reason.

Effects of advertising Essay

Advertisements are everywhere, traveling by all ways possible, infiltrating the privacy that every person holds important to themselves and their family. American Marketing Association defines advertising as â€Å"the non-personal communication of information usually paid for and usually persuasive in nature about products, services or ideas by identified sponsors through the various media.† Today, with the development of the technology and the diversity of the mass media, advertising has influenced us pervasively in our daily life. Advertising has been applied in most of fields in society such as economical advertisings, educational advertisings, political advertisings, and healthy advertisings, etc. Advertising is used to promote goods, services, images, and anything else that advertisers want to publicize. It is becoming a major part of mass media. We may view it positively; at other times we may just skip or ignore it. In order to attract audience, advertisers use various techniques on their advertisement to make people aware of the firm’s products, services, or brands. Although the methods used by advertisers are infinitely, they have a common goal to persuade those who may become their customers to buy their products. An excellent advertisement will create a deep impression on its potential customers through particular techniques. They deliver their advertisement through TV, radio, magazines and newspapers, internet, billboards, and other multi-media means. By advertising, individuals or companies are able to get more extra profits from their products, promote their products, and gain the most important purpose – to sell. In many cases, there are some negative effects – some annoying hindrances in our daily lives. It makes our nerves, distorts the truth, and adds to the cost of the product. Advertising is designed for one purpose – to sell. To achieve this goal, advertisers are willing to stretch and distort the truth, just to convince people to buy their products. For example, an advertiser  may convince buyers to purchase their products by stating those have been tested and found superior. In reality, the products are not better than any other – the tests themselves doubtlessly conducted by the promoting company – conducted to ensure at least something is superior about the product, even if it is only the color. These advertisements are worded carefully so that they are telling the â€Å"literal truth† – the truth is exactly what the words say, although people misinterpret the message by using conversational logic as something different – something better. By using ingenious tactics like these, the populace is deceived into buying a product that may not do what is required, or a product that a buyer may have never needed. That is why advertising is not good for our society. First, I would like to discuss about the negative effects to children and youth. One of the most corrupt forms of advertising comes from cigarette companies. According to some investigator, â€Å"Cigarette advertisements are degrading not only because the products behind them are proven to be a health hazard, but also because the advertisements are focused toward younger generations.† Many advertisements use young, attractive, healthy looking models when advertising for a brand of cigarettes or beer. Company promotions have led people to affiliate certain products with feelings of happiness or euphoria. There is no doubt that people smoke the most heavily advertised brands of cigarettes. â€Å"Tobacco advertising increases young people’s risk of smoking by using themes that appeal to them, such as fun times, action, and being popular and attractive.† (Family Education 1). Advertisings that supply the Surgeon General’s warning along with the main body of the message are blatantly contradictive. These advertisings prove that there are many forms of advertising without any morals, and that companies will go to great lengths to have their name and image promoted regardless of the results. The nation’s companies have put themselves before the children. Similar to the case of cigarette companies, Ph.D. Henry Saffer show that spending money to advertise alcohol contributes to increase the rate of students drinking. Alcohol remains popular with American college students, as indicated by the Core Institute Survey (1998). In 1997, 84.2% of college students reported drinking alcohol, an increase of 2% over the prior year. For comparison, there were similar increases in the prevalence of tobacco and marijuana use. Moderate to heavy drinking also increased with corresponding reductions in abstention and light drinking. Nationwide, students reported consuming an average of 5.64 drinks per week in 1997, up about 7% over 1996. The Core Institute also reported that 45.5% of students had consumed five or more drinks in one sitting in the previous 2 weeks. More than 21% of the students reported three or more episodes of this kind of high-risk drinking in the previous 2 weeks. Finally, more than 90% of American college students reported that drinking is a central part of campus social life. (Henry Saffer, Ph.D., Alcohol Advertising and Youth, pg. 173) According to Competitive Media Reporting, more than $1.2 billion was spent in 1998 on alcohol advertising in measured media (i.e., print media, outdoor advertising, radio and television). An additional two-thirds billion dollars was spent on other forms of promotion, including sponsorships, couponing and direct mail. Alcohol advertising had decreased from 1987 to 1996 by 34%, in real terms. However, since 1997, alcohol advertising has been increasing. Part of the recent increase includes the use of cable television by spirits advertisers. (Henry Saffer, Ph.D., Alcohol Advertising and Youth, pg. 173) Second, advertisements can change or impact an individual’s behavior, attitude, expectations, or relationships. The more advertising that a person watches the more that they are influenced by it. The more that they are influenced by advertising the less important their relationships become. Consequently, the behaviors that we display and the influences on our physical environment are directly affected by the amount of advertisements that we see. In the world of advertising, lovers are things and things are lovers (Kilbourne, Can’t Buy My Love: How advertising changes the way we think and feel, pg. 77). Sadly, advertising promotes a corrupt and bankrupt concept of relationships (Kilbourne, Can’t Buy My Love: How advertising changes the way we think and feel, pg. 77). It is unavoidable and extremely damaging to our relationships and especially families. With the divorce rate and domestic  violence rate at the highest it has ever been, it is necessary to evaluate the influences of advertising to our relationships. It has become more and more difficult to relate to our partners in a manner that isn’t objectifying and exploitative. These are images that are forced into our heads and we may have very little control over. Moreover, advertising creates images of what is appropriate behavior in a relationship, using products. That behavior is not always one that is idealistic for real life relationships and generally can be very damaging to intimate and personal relationships. Advertising plays a part in dictating our expectations of our mate, ranging from money and clothing to behavior and attitude. Therefore, when messages and images are repeatedly presented to us they inevitably have an impact on our relationships. Our intimate relationships have been trivialized and our relationships with products have become more important. Another negative effect is that some advertisings use the sexual content to attract the attention of consumers. Consistently, studies have demonstrated that sexual appeals attract attention to the advertising, typically without a corresponding advantage for brand information processing. Sexual content may be eye-catching and entertaining, but it may not be communicative and might distract the viewer from the message. Reichert, Heckler, and Jackson (2001) claim that when sexual stimulus is used in advertising, viewers’ perceptual and processing resources are directed toward the sexual information in the ad rather than toward the brand. Therefore, they will not have a perspicacious decision to buy the products. Recently days, on the television, some company try to develop the crazy adverting project that use women’s belly to advertise. They make some small advertising boards and they paste them on the belly of women and then they ask them to wear short skirt and bikini, after that they will go around some public locations. In this case, it is very stupid that it can promote the women’s body not the products. Finally, use sexual content to advertise is one of the negative effects of advertising that is worse in the society. Throughout history politicians have used various methods, such as persuasive speeches, political advertising and political rallies, to achieve their â€Å"primary goal, the winning votes†. But according to the results of the  research made by Won Ho Chang (Professor and Director of the Stephenonson Research Center at the University of Missouri’s School of Journalism), Jae-Jin Park (Public Relation Specialist with LG Corporation in Seoul, Korea) and Sung Wook Shim (graduate student in the School of Journalism at the University of Missouri) in 1998 â€Å"over the years, politicians have found that it is most advantageous to use political advertising to persuade voters†. For example, the majority of presidential campaigns depend on television advertising. Clinton spent $12 million of his $30.9 million limit on television commercials in the middle of the primaries, $42.4 million during reconvention, and $44 million on television ads in the general election. A total of $98.4 million was used on television commercials. In my opinion, it is not good for the citizens and will influence on the result of voting. The voters will receive much positive information of the politicians and they will be distracting the purpose of vote. Moreover, by using an effective political advertising, a politician can win the other politicians even though he is not as good as the others, and it is unfair to them. There are no a commission to check the information of political advertising that is wring or wrong; therefore, the voters will have no chance to predict what the politicians will do for them. Some politician just tries to get votes by any ways, and when they win they forget what they promise. In short, advertising in voting is not a good method and it also makes some disadvantage to both the politicians and the voters. The last problem is that some activities in our society are wrapped by the advertisings. On the streets of our city, many advertising billboards are built to advertise for some products and it makes he city become uncivilized. On the television, there are many programs of advertising that trouble the audiences. For example, when people are attracted by a wonderful program, some adverting programs are run and distract them. More over, on the Internet, now people get many difficulties to check their e-mail in the inbox because they have seen many advertising letter from some company in their inbox. In short, some of advertisings are now obstructing the process of some activities in our society. Advertising has a strong influence over social behaviors, attitudes, and  expectations of individuals involved in intimate relationships between men and women Companies spend millions of dollars on advertising every year. The companies are very aware of the effect of advertisement on the community. Companies would not spend millions of dollars on advertising if it had little or no effect on the public. We all know that advertising provides a general service of informing us about products. But, does it also unnecessarily affect our behavior, relationships, and environment? How can we avoid the negative effects of advertising, especially in our relationships? Nowadays, in order to promote the products, many companies abuse so much of the advertising. In this case, they do not pay enough attention to the quality and the value of the products. Therefore, although advertising can bring them the profit and promotion from selling their products, they have to consider some bad effects of them on the society. References Family Education Network â€Å"Cigarettes – Don’t Believe the Hype† cited in 18/12/2004 at www.familyeducation.com Henry Saffer, Ph.D., Alcohol Advertising and Youth, National Bureau of Economic Research, 365 Fifth Avenue, 5th floor, New York, New York 10016-4309 Kilbourne, Jean (1999). Can’t Buy My Love: How advertising changes the way we think and feel. New York: Touchstone. Andrea Dworkin, Pornography: Men Possessing Women (New York: Phime, 1989) Reichert, T., Heckler, S.E. & Jackson, S. 2001, the effects of sexual social marketing appeals on cognitive processing and persuasion. Journal of Advertising, vol. 30, no. 1, pp. 13-27. Won Ho Chang, Jae-Jin Park, and Sung Wook Shim. â€Å"Effectiveness of Negative Political Advertising.† Cited in 21/12/2004 at http://www.scripps.ohiou.edu/wjmcr/vol02